Privacy Policy
Last updated: February 18, 2026
1. Introduction
WhatsApp Marketing ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our SaaS platform for WhatsApp marketing and automation.
By accessing or using our service, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
Account Information
- Full name, email address, and company name
- Password (stored in encrypted form)
- Profile photo (if provided via Google Sign-In)
- Billing and payment information
Usage Data
- Log data such as IP address, browser type, and device information
- Pages visited, features used, and actions taken within the platform
- Campaign performance metrics and analytics
WhatsApp Data
- WhatsApp Business account details you connect
- Contact lists and audience segments you upload or create
- Message templates and campaign content
- Message delivery and read receipts
3. How We Use Your Information
- Provide, maintain, and improve our platform
- Process your campaigns and deliver messages via WhatsApp Cloud API
- Send you service-related notifications and updates
- Analyze usage patterns to improve user experience
- Detect, prevent, and address technical issues and fraud
- Comply with legal obligations
4. Data Sharing and Disclosure
We do not sell your personal information. We may share data with:
- Service providers: Cloud hosting (Vercel, Supabase), payment processors (Stripe), and analytics services
- WhatsApp/Meta: As required to deliver messages via the WhatsApp Cloud API
- Legal authorities: When required by law, subpoena, or court order
- Business transfers: In connection with a merger, acquisition, or sale of assets
5. Data Security
We implement industry-standard security measures including encryption in transit (TLS/SSL), encryption at rest, secure authentication, and regular security audits. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. You may request deletion of your account and associated data at any time by contacting us. Some data may be retained as required by law.
7. Your Rights
Depending on your jurisdiction, you may have the right to:
- Access, correct, or delete your personal data
- Object to or restrict processing of your data
- Data portability (receive your data in a machine-readable format)
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
8. International Transfers
Your data may be processed in countries other than your own. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable laws.
9. Children’s Privacy
Our service is not directed to individuals under 18. We do not knowingly collect personal information from children. If we become aware of such collection, we will take steps to delete the information.
10. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.
11. Contact Us
If you have questions about this Privacy Policy, please contact us at:
Email: privacy@whatsappmarketing.com
Address: WhatsApp Marketing SaaS, Nairobi, Kenya